THEY design » Case Studies http://they-design.com for movies, bands & creative businesses Tue, 20 Jul 2010 20:22:22 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Chilibean Project http://they-design.com/chilibean-project/ http://they-design.com/chilibean-project/#comments Thu, 25 Feb 2010 18:12:56 +0000 admin http://they-design.com/?p=823 Chilibean is an upstart video production company in Minneapolis. They were referred to us by our good friends at Pixel Farm and so we were brought on to re-brand & create a new website for Chilibean. ]]>
Chilibean is an upstart video production company in Minneapolis. They were referred to us by our good friends at Pixel Farm and so we were brought on to re-brand & create a new website for Chilibean.

THE LOGO

A few things were already established by the time we started working on the project.

  • They wanted the color red.
  • They wanted their dog in the logo [That's where the company got it's name]

We provided three proofs of varying styles.


They chose the first design, which was also the version we thought represented them best. After fine tuning the color palette we landed on the final logo.

THE WEBSITE

The first proof was a step in the right direction:

We went for bigger video, less text and a more diverse color scheme. Soon we arrived at the perfect site for Chilibean.

Here is a before and after comparison of the portfolio page.

Before:

After:

The site is fantastically coded by our great friend and favorite co-conspirator Andy Davis. As always he used all the CSS standards we’ve come to know and love and also included a simple content management system. We hosted the site on Media Temple’s Dedicated Virtual Server to push the video as fast as possible.

You can see the final product live here: ChilibeanProductions.com

THEY

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